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Press Releases
  Communication key to success of clans update in Gladiator Heroes
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11/21/2017
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

It’s not every day that fans of a highly popular mobile strategy game have a direct line of communication with its developers.

But that’s the rule of thumb for the team behind Gladiator Heroes, whose most recent update to the game is a direct response to player demands.

“From the inception of the game two years ago, we had a very clear idea of how we wanted to communicate with our user base”, says César Ríos, project lead. 

“All the developers use their personal social media profiles to interact with players, answer their questions and listen to their suggestions.”

The social media channels behind the game witnessed a huge spike over the past week as the developers launched the game’s most highly-anticipated update; clans.

“Since the game’s global launch back in May, this is the feature that our users have requested the most,” adds Ríos.

The new clans update adds a new social layer to the game, allowing players to band together to form unstoppable gladiator guilds.

They can personalise their clan’s name and shield, add members by sharing a special code, and communicate via an integrated chat.

Clans battle it out throughout each month-long ‘season’ to claim a top spot on the global rankings table, and share the spoils of never-before-seen prize packs.

By and large, the reaction to the new clans update has been positive; even piquing the interest of both Google Play and the App Store, who will be running features on the game within the coming weeks.

Plus, the developers have just announced that they’ll be releasing another update to the clans system this week.

Players will now be able to donate special game-boosting orbs to their fellow clan members, as well as visit their cities and see their gladiators, weapons and armour.

Ríos says that the addition of clans into the game is in line with current trends in strategy gaming.

“People no longer want to play alone; they want to strategize with friends, and communicate with other players all over the world”.