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January 20, 2019
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  Applications Open For The London Games Festival Fringe 2018
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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Friday, 19 January 2018

Applications Open For The London Games Festival Fringe 2018

  • An exciting and diverse array of events will support and complement the London Games Festival this April
  • Independent games companies, meet-up organisers, brands and media owners are invited to a huge celebration of games in the capital city
  • From Games London, a ground-breaking project to support, grow and promote the games and interactive entertainment sector backed by the Mayor of London

Applications are open for the London Games Festival Fringe, running as part of the London Games Festival this year (5 - 15 April).

The Festival Fringe is dedicated to independently run events of all sizes, and last year ranged from conferences and talks to live immersive games and competitive tournaments. Events in different or unique spaces, or in parts of the city that otherwise don’t usually see much event activity, are especially welcome.

Now in its third year, London Games Festival features ten days of business and cultural activity across the capital. Last year the Festival attracted over 50,000 visitors to over 40 events.

The London Games Festival and the Fringe is organised by Games London, a partnership between the capital’s screen industries agency Film London and games trade body Ukie, supported by the Mayor of London’s London Economic Action Partnership (LEAP).

To apply to be part of the Festival Fringe, contact [email protected] for an application form, or apply at . The deadline for applications is 16 February 2018.

Follow @londongamesfest on Twitter for more updates.

For further press information, please contact:

Caroline Miller, Indigo Pearl

T: 0208 964 4545

E: [email protected]

Alex Deller, Film London

T: 020 7613 7682

M: 07787 254 250

E: [email protected]

About Games London

Games London is a ground breaking new programme delivered by Film London, the capital’s screen industries agency, and UK games industry trade body Ukie. The project is backed by the Mayor of London with funding worth £1.2m from the London Enterprise Action Panel.

Established in 2015, Games London runs a number of initiatives to make London the games capital of the world. It relaunched the London Games Festival in April 2016 with the celebration of the culture and business of games now attracting over 50,000. Other areas of activity include inbound and outbound trade missions and work connecting and supporting games development skills in London.

About Film London

Film London is the capital's screen industries agency. We connect ideas, talent and finance to develop a pioneering creative culture in the city that delivers success in film, television, animation, games and beyond. We work to sustain, promote and develop London as a global content production hub, support the development of the city's new and emerging filmmaking talent and invest in a diverse and rich film culture. Funded by the Mayor of London and the National Lottery through the BFI, we also receive support from Arts Council England, Creative Skillset and the Heritage Lottery Fund.

Film London's activities include:

  • Maintaining, strengthening and promoting London's position as world-class city to attract investment through film, television, animation and games
  • Investing in local talent through a range of specialised production and training schemes
  • Boosting employment and competitiveness in the capital's screen industries by delivering internationally facing business development events
  • Maximising access to the capital's film culture by helping audiences discover film in all its diversity
  • Promoting London through screen tourism

Film London also manages the British Film Commission ( ) through a public/private partnership which is funded by the Department for Culture, Media and Sport through the BFI, and the Department for International Trade.


About Ukie

The Association for United Kingdom Interactive Entertainment (Ukie) is committed to supporting, growing and promoting the UK’s games and interactive entertainment sector through education, advocacy and practical support. Its network and membership includes all major UK and global games publishers, the best of the UK’s development talent – from start-ups and micro studios to globally renowned studios operating in the UK today, and the service companies that support the ecosystem. We represent these businesses and their products across PCs, consoles, mobile apps, Virtual Reality, Augmented Reality, and eSports.

Ukie’s activity focuses on:

  • Working closely with government on issues surrounding our sector, including lobbying successfully for the 2014 Video Games Tax Relief, education and skills, age ratings, and protecting intellectual property rights
  • Securing the talent pipeline by committing to skills development in the industry, continuing through careers via the Digital Schoolhouse programme, our student membership, mentoring and professional development training programmes.
  • Promoting the industry by working with the media to raise awareness of the industry’s positive economic contribution and the societal benefits of games to policy makers, regulators and consumers.
  • An intense International Trade programme, running UK stands at the biggest international industry events and recruiting companies for overseas trade missions
  • Ukie commissioned the Blueprint for Growth report in 2015, an independent review of the UK games industry with recommendations for decision makers in Parliament for how the industry can grow by an additional £1bn annually.