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September 18, 2019
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Press Releases
  Loong Entertainment & Epic Games Reveal New Mobile Game Project:SU at GDC
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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

San Francisco (Game Developers Conference 2019)—March 22, 2019—Epic Games and leading developer Loong Entertainment announced a new mobile game entitled Project:SU coming later this year. Co-developed by both companies using Unreal Engine 4, Project:SU incorporates advanced technologies like global illumination, dynamic lighting, bloom, GPU particle effects and PBR rendering. These advancements greatly enhance the game’s graphic quality and approximate that of AAA PC games. Project:SU also features an open world and emphasizes freedom of movement. When unveiled this week at GDC, the game attracted a lot of attention from media and players.



Real World, subverting conventional cognition in an ultra free-form sandbox

Experience a real world inside Project:SU! Adapted from a popular best-selling novel, Project:SU is a story about an endless war between humans, half-bloods and Dragons. Blending Western, Chinese and Japanese cultures with fantastical elements, the game offers a hybrid environment of magic and realism for players to explore. Whether indulging their passions and blowing off steam in this contemporary cosmopolitan setting at nightclubs and bars or building their own exclusive vehicles and joining in a pulse-pounding auto race, Project:SU offers a truly mind-blowing experience.

Project:SU’s highly free-form sand box gameplay is on display at GDC 2019 and it has earned much acclaim from attendees. This type of advanced gameplay that often appears in AAA games but rarely in mobile games has been achieved in Project:SU.


The game creates a realistic social ecology in which each NPC has a different identity and is highly intelligent so they respond in a personalized way to each player. Players can provoke or build an emotional connection with NPCs through various behaviors, and NPCs also help players to create distinct strategies and game tactics when fighting, adventuring and exploring.

The secondary profession system is also getting rave reviews. Players are no longer limited to a single professional identity: If you like cooking, for instance, you can begin as a kitchen waiter, progress to owning a private kitchen, and finally become a Michelin 3-star chef. Experience a variety of different sports or even become an international superstar!


Unreal Engine 4 presents extraordinary visual effect and graphic quality

As seen in the trailer, Project:SU features a high quality of character modeling, clothing texture and landscape details. The game also supports a climate system which can stimulate real world weather conditions and day to night.

Project:SU’s gorgeous art design and scenes are rendered with realistic light, shadow and texture performance and the in-game lighting mimics real-world color temperature and lighting. The global illumination technology allows for a huge amount of selection of lighting and shadow; through the dynamic light module, surrounding illumination changes according to different terrains, creating effects that are very close to real life.


About Loong Entertainment

One of top three studios in China, Loong Entertainment has devoted itself for the past 20 years to developing and providing the best game experiences, including popular titles such as World of Kings and Loong Craft.

Loong Entertainment cultivates the best game production team, leverages the new Unreal Engine 4 provided by the leading game engine team at Epic Games, and uses many cutting-edge international technologies. From the game quality to free-from sand-box gameplay, the Project:SU production team is searching out new breakthroughs in mobile MMORPGs, striving to bring a better gaming experience to all players.


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