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  The Sandbox Virtual World sold out third Virtual Lands Presale after 6 Hours generating 3,330 ETH/440,000 USD in Atari Theme Park Neighborhood
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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource Games Press.]

SAN FRANCISCO – April 1, 2020 – Animoca Brands and its subsidiary TSB Gaming Ltd, a leading creator of world building experiences, announced today that the third LAND Presale round for its forthcoming decentralized social multiplayer gaming platform, The Sandbox, completely sold out within 6 hours, generating a total of 3,330 ETH (equivalent to $440,000 USD at exchange rate time) via the sale of 12,384 unique LAND parcels. This historic performance, in the current context of the COVID-19 global pandemic and cryptomarket headwinds, makes it the fastest-selling NFT (non-fungible token) presale in the videogame industry.


The Sandbox is a virtual world where players can build, own and monetize their own voxel gaming experiences on the Ethereum blockchain. The team’s vision is to offer a deeply immersive metaverse in which virtual worlds and games will be created collaboratively and without central authority.

Gamers, artists, creators, and investors alike rushed to purchase virtual real estate near some of the world’s most iconic consumer brands and interactive entertainment producers such as the Atari® franchises Asteroids®, Centipede®, Pong®, and RollerCoaster Tycoon®. Players are vying to be the first to create their own 3D voxel games next to beloved game properties from Atari and the other 19 major partners of The Sandbox.


“We are building a deeply immersive virtual worlds metaverse where creators get the chance to make games next to gaming giants such as Atari,” said Sebastien Borget, COO & Co-Founder of The Sandbox. “We want to make The Sandbox a fun and creative  virtual world where players can express, own and trade their creativity, and we’re greatly looking forward to unveiling more partners in our gaming platform.”


“With this horrible pandemic situation, we feel the needs for people to use digital spaces to express and share together. We want to make The Sandbox a fun and creative virtual world where players can express, own and trade their creativity.

The Sandbox will offer a persistent, interactive virtual metaverse —  a 3D voxel universe created by players and secured through blockchain technology. LANDs are the unique digital locations in this universe where players can build and monetize games. They are the fundamental real estate building blocks upon which game ASSETs (items and scripting) can be imported to create original interactive experiences. LANDs can be combined into larger groupings (ESTATEs) to permit more ambitious game experiences. There are 166,464 LANDs in The Sandbox, with the scarcity and uniqueness of each LAND verifiable through blockchain technology.

The LAND Presales offered players, creators, and crypto enthusiasts the chance to obtain a piece of The Sandbox metaverse at a favorable early adopter price. During each presale, participants buy LAND (with ether), and purchase exclusive ASSETS, which are NFT game items such as characters, animals, monuments, buildings, trees, and tools to populate game experiences. 

The first LAND presale for The Sandbox was held in December 2019 and offered more than 3,000 LANDs that sold out in 4 hours. The second presale opened on 11 February 2020 and offered 6,192 LANDs (representing 5% of total parcels) and almost sold out after one day. This third presale opened on 31 March 2020 and offered 12,384 LANDs (representing 10% of total parcels available for sale on The Sandbox map) selling out in 6 hours. This confirms the strong interest from gamers, creators, and artists for the decentralized gaming platform that will empower creators through the use of blockchain technology and non-fungible tokens.

The Sandbox will announce the fourth LAND presale in the near future, while the public launch of the gaming platform is expected later in 2020. More information will be revealed in the coming weeks and months. To keep in touch with The Sandbox, please visit and follow the regular updates on Medium and Discord.

About TSB Gaming Ltd

TSB Gaming Ltd, a subsidiary of Animoca Brands, is a leading creator of world building experiences with a team of over 25 senior staff with 10+ years of experience building and maintaining game live operations with millions of players. The Sandbox is a community-driven gaming platform that will allow creators to monetize voxel assets and gaming experiences on blockchain, allowing them to benefit from their creations. Scheduled for release in 2020 and building on existing The Sandbox IP that has more than 40 million global installs on mobile, The Sandbox will offer players and creators a decentralized and intuitive platform to create immersive voxel worlds and game experiences and to safely store, trade, and monetize creations through blockchain. For more information, please visit and follow the regular updates on Medium and Discord.

About Animoca Brands

Animoca Brands (ASX: AB1) leverages gamification, blockchain, and artificial intelligence technologies to develop and publish a broad portfolio of mobile products including games such as The Sandbox, Crazy Kings, and Crazy Defense Heroes as well as products based on popular intellectual properties such as Formula 1®, Garfield, Snoopy, Thomas & Friends™, Ever After High and Doraemon. Animoca Brands’ portfolio of blockchain investments and partnerships includes Lucid Sight, Dapper Labs (creators of CryptoKitties), WAX, Harmony, and Decentraland. The Company is based in Hong Kong, Canada, Finland, and Argentina. For more information visit or get updates by following Animoca Brands on Facebook or Twitter.