[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource Games Press.]
Monday, 11th January 2021: Today, Guild Esports announces the signing of Denmark-born professional athlete Anas El-Abd, the third addition to its expanding Fornite roster.
Anas has a long back catalogue of wins and accomplishments and currently ranks 7th in the Top Ten Pro Fortnite players in Europe. Anas is a four-time Cash Cup Winner and has been a finalist in both the FNCS Grand Finals and Dreamhack Finals five times, his tournament winnings total over $96K. Anas has a strong combined social following reaching over 185,000 followers across Twitter, Instagram, Youtube and Twitch. With his tournament success in place, this signing takes us yet another step closer towards Guild's goal of being the number 1 organisation in Fortnite.
Guild welcomes 18-year-old Anas following the signing of Nikolaj ‘Flikk” Frøslev and Henrik (Hen) Mclean, earlier in November and December respectively last year. The introduction of Anas places Guild as the #3 power-ranked team in the EU, establishing a formidable presence in the upcoming 2021’s Fortnite Champion Series (FNCS).
Grant Rousseau, Guild’s Director of Esports commented, “It’s clear to us here at Guild that Anas’s previous accomplishments within the global esports sphere make him a strong addition to the Guild roster. Anas is a Fortnite sensation and signing him helps us to expand our talent pool as we continue to make Guild’s mark in the discipline.”
Anas added, “Guild is an organisation I’ve enjoyed watching grow, so it’s exciting to now be a part of that journey. I’m sure I’ll have great success with the Guild team, using my previous wins and past experience as a finalist. Make sure you’re tuned in for the next match!”
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Guild Esports (Guild) is a new, global esports business headquartered in London and co-owned by David Beckham. Launched in June 2020, Guild's ambition is to build a culture of excellence, not only with its team of professional athletes, but also around its brand and digital presence. Celebrating and harnessing the diverse and tribal loyalty of sports enthusiasts worldwide, Guild currently fields professional teams across Rocket League, FIFA, Valorant & Fortnite and is set to enter several more esports disciplines over the next year.
Core to Guild's strategy of developing a best-in-class esports team, is its establishment of a unique, UK-based talent pipeline for esports athletes, based on the traditional sports academy model. Youth talent will be coached and mentored by industry leaders to enhance their skill sets for professional competition. A lifestyle apparel line with graphics designed by renowned, London-based artist Fergus Purcell is now available to buy, further enhancing the Guild brand identity.
The company is headquartered in the UK and its shares are listed on the main market of the London Stock Exchange.