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May 15, 2021
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Press Releases
  Gamecity Hamburg is growing: Two new hires for the initiative’s communications team
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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource Games Press.]

Hamburg, April 13, 2021:
PR Manager Johannes Klockenbring and Project Assistant Helen Krüger join Gamecity Hamburg in its mission to support, connect and promote Hamburg’s vast games industry ecosystem. Gamecity Hamburg is part of the public agency Hamburg Kreativ Gesellschaft and serves as the city’s contact point for games funding and networking-building in the gaming sector. Its main activities consist of the programs Prototype Funding and Games Lift Incubator as well as a range of public, industry, educational and networking events. For this year, Gamecity Hamburg’s focus will also be developing digital opportunities for exchanging ideas and networking, as well as international location marketing.
As PR Manager Johannes Klockenbring strengthens Gamecity Hamburg’s communications team. Previously, he was Strategy Consultant for Hamburg-based communications agency “Zum goldenen Hirschen” advising companies and organizations from the media, financial and public sectors on strategic brand and communication issues. Until 2019, he was also responsible for communications and marketing of Green Juice Festival GmbH, a music festival promotion company, which he co-founded. Johannes studied media studies and media management in Cologne as well as cultural management in Hamburg.
“I’m excited to support Gamecity Hamburg in increasing the visibility of Hamburg’s game industry and highlighting the opportunities Hamburg offers to companies, startups, and developers. I’m especially motivated by my professional interest in creative industry and digital culture as well as my liking for immersive story-games and lovingly designed indie games”, Johannes Klockenbring explains his switch to Hamburg Kreativ Gesellschaft.
Helen Krüger completed a dual university program in media management in cooperation with publishing house Edel Germany and subsequently expanded her experience in a role as Junior Marketing Manager for Edel. For Gamecity Hamburg she provides comprehensive insights from the home entertainment and publishing industry and now actively supports the team as Project Assistant. Currently, Helen is completing her master’s degree in Information, Media and Library at Hamburg University of Applied Sciences (HAW Hamburg).
For further information and questions please contact:
Anna Jäger
Gamecity Hamburg
PR Manager
[email protected]

About Gamecity Hamburg
Gamecity Hamburg supports, connects and makes the gaming hub Hamburg visible. The aim is to improve the general conditions for companies and founders of the games value chain in the city, to support them in their further development and to anchor Hamburg in the public perception as one of the leading games locations in Germany. Gamecity Hamburg is the contact point for Hamburg's games funding as well as the Games Lift Incubator and also offers programs, events, and services in close cooperation with the games industry to strengthen local developers. At the same time, the exchange of knowledge within the sector and with other industries is promoted. The promotion of young talent, the development of new formats that activate the strong network of games companies in the city, and internationalization are the focus of the location initiative's activities. Gamecity Hamburg is part of Hamburg Kreativ Gesellschaft.
About the Hamburg Kreativ Gesellschaft
Since its foundation in 2010, Hamburg Kreativ Gesellschaft has seen itself as a central contact point for all players in Hamburg's creative industries from the eleven sub-markets of architecture, visual arts, design, film, literature, music, press, radio, software/games, theatre/dance, and advertising. It supports creative professionals with contemporary services and promotes innovation within the framework of the "Cross-Innovation Hub" project. Since 2017 the industry-specific initiatives Gamecity Hamburg, nextMedia.Hamburg and designxport are part of the Hamburg Kreativ Gesellschaft mbH.