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January 17, 2018
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Brandon Sheffield's Expert Blogs

In a rare roundtable, Swery, Koji Igarashi, 4gamer journalist Masatoshi Tokuoka, and Necrosoft Games' Brandon Sheffield discuss the future of the japanese game industry.


A lot of people don't realize how much you can do with an expo pass. I'm a big advocate for them, so here's a big explainer!


Posted by Brandon Sheffield on Sat, 28 Jan 2017 04:50:00 EST in
As the US closes its borders, we lose out on opportunities for cultural understanding. Because of the border closure, no US citizen can attend the Tehran Game Convention, a huge potential stepping stone in our international game development community.


Posted by Brandon Sheffield on Sun, 15 Jan 2017 09:36:00 EST in Business/Marketing, Design, Production, Indie
Starting a video game is a lot easier than finishing it. There are a lot of reasons why things get put to the wayside, and in this 2016 retrospective, we discuss five things that we just couldn't finish.


Can taste be learned and acquired? I think you can and should learn to discern your own sense of taste, if you want to make compelling media.


Posted by Brandon Sheffield on Mon, 12 Sep 2016 02:20:00 EDT in Business/Marketing, Design, Production, Indie
Japanese game director Swery has become a Buddhist monk. What does this mean for his games? What does becoming a monk even entail? Gamasutra finds out.


Posted by Brandon Sheffield on Wed, 07 Sep 2016 07:25:00 EDT in Business/Marketing, Design, Production, Indie
As the role of publishers changes, how useful are they really, for indies? And which publishers can actually do effective marketing these days?


Posted by Brandon Sheffield on Tue, 30 Aug 2016 11:50:00 EDT in Business/Marketing, Design, Production
The original Street Fighter just turned 29. Does anyone remember it? Does anyone care? We decided to ask a bunch of game developers to find out.


Posted by Brandon Sheffield on Mon, 22 Aug 2016 01:52:00 EDT in Business/Marketing, Design, Production, Smartphone/Tablet
I spent several months among the high rollers in a free to play game. Here's what I learned from swimming with the whales.


Posted by Brandon Sheffield on Thu, 31 Mar 2016 07:15:00 EDT in
After cancelling a small Wii U project following the firing of Alison Rapp by Nintendo, the developer discusses why, and the subsequent fallout.


[More Brandon Sheffield Blogs]