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February 28, 2021
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Kim Kohatsu's Blog

 

Kim Kohatsu is the chief marketing officer at PickFu, a feedback testing platform that puts over 10,000 survey respondents at your fingertips. Game studios use PickFu to ensure their ideas and marketing resonate with players.

 

Member Blogs

Posted by Kim Kohatsu on Fri, 22 Jan 2021 10:58:00 EST in Business/Marketing, Design, Art, Smartphone/Tablet
I’ve seen how effective surveys can be in driving successful mobile games. For the maximum return on investment, follow these five tips to introduce feedback testing as a critical step in your iterative process.