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New ADC talks: 3D inputs for apps, monetizing mobile moments

New ADC talks: 3D inputs for apps, monetizing mobile moments

October 1, 2013 | By Staff




GDC sister event App Developers Conference organizers have announced two new talks added to the November line-up: game and app developer Eddie Lee (Kyoto) on designing apps to take advantage of new 3D gesture input tech, and rewards network Kiip on pinpointing and monetizing the important moments in app users' digital lives.

From the creators of the largest and longest-running game professional-focused Game Developers Conference (GDC), the brand new App Developers Conference (ADC) offers professionals a venue to share their knowledge about building, designing, marketing, and selling their apps. ADC will run November 5th-7th at the Los Angeles Convention Center and will be co-located with GDC Next.

In 'Developing Apps in the 3rd Dimension,' Funktronic Labs developer Eddie Lee will draw from his experience developing IGF 2013-nominated PixelJunk 4am for use with the PS Move controller, and his own Leap Motion-compatible Kyoto (pictured), to talk about how designing apps for 3D inputs offer developers new creative opportunities -- and new potential pitfalls. He'll also cover how to combine 3D gestures with audio and visual feedback mechanisms to give the user a truly immersive experience.

Old marketing habits like banners fail to capture the important parts of smartphone users' digital lives, but Kiip VP of Business Development will offer Steve Cho his tips on creating closer connections and meaningful engagement in his talk, 'Stop Ruining and Start Owning Mobile Moments.' Developers will discover how to pinpoint, leverage, and own their users' most significant moments within their ecosystem to connect with their audience -- and how to successfully monetize said moments.

These sessions join a number of previously announced talks by Netflix, Pandora, Evernote, and more -- all of which are now available on our expanding interactive Session Scheduler. Recent session additions Sequence on Food Network TV companion app On the Road, and WillowTree on its eHealth app case study of Johnson & Johnson's BabyCenter.

Also of note, ADC organizers recently shared survey results from over 250 app developers on issues they face currently, including piracy and discoverability on app stores. Those interested in the study can view all of the results for free.

Online registration is in full-swing for ADC and the co-located GDC Next; register now and save up to $200 on ADC, GDC Next, or a combined VIP All Access Pass. For all the latest news on ADC, subscribe for updates via Facebook, Twitter, or RSS. Also, check out GDC Next's recently announced talks: Chris Roberts on the community-building lessons he learned while crowdfunding Star Citizen for $20 million, and Kongregate COO Emily Greer on analytics best (and worst) practices.

Gamasutra, GDC and ADC are sibling organizations under parent UBM Tech


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