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In 10 months, the price of the Xbox One in the UK has dropped by $160

In 10 months, the price of the Xbox One in the UK has dropped by $160

September 23, 2014 | By Mike Rose

September 23, 2014 | By Mike Rose
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More: Console/PC, Business/Marketing



Newsbrief: It would appear that the Xbox One has received another price cut in the UK, meaning the console is now 100 ($164) cheaper than it originally started out.

The Xbox One started out at 430 ($704) last November, and soon fell to 400 ($656). With the exclusion of the Kinect, this price then fell to 350 ($574).

Now Microsoft has dropped the price even further, down to 330 ($541). There doesn't appear to be an official announcement of the price drop, but the new price is in effect on the Microsoft store, and third-party retailers such as Amazon are even bundling Sunset Overdrive alongside the white version of the console for this price.

The Xbox One is currently lagging behind the PlayStation 4 in terms of hardware sales. Microsoft says it has shipped 11.7 million Xbox One and Xbox 360 consoles, while Sony says it has sold 10 million PS4 units.


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