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iPad Sales Hit One Million

iPad Sales Hit One Million

May 3, 2010 | By Leigh Alexander

Apple's iPad touch tablet has passed 1 million units in its first 28 days on sale -- more than twice as fast as the iPhone reached that milestone, the company said today.

"One million iPads in 28 days " that’s less than half of the 74 days it took to achieve this milestone with iPhone," enthused Apple CEO Steve Jobs.

Many industry-watchers weren't certain at first what to make of the device, which was criticized by some as being simply a king-sized iPhone. But it's clear consumers have embraced Apple's aim to create a market segment in the narrow vertex between netbook computers and smartphones.

"Demand continues to exceed supply, and we’re working hard to get this magical product into the hands of even more customers," says Jobs.

The device sold more than 300,000 units on its first day. A recent survey showed that games comprise more than a third of the apps available for iPad.

The upsized screen, tilt and touch sensitivity and lap-friendly layout have presented brand-new opportunities for game development. Many companies who've found success with their iPhone games, like Electronic Arts and Ngmoco, were eager to seize on the new opportunity and backed the iPad with hundreds of games at launch.

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