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Press Releases
  Rube-Goldberg Puzzler “Rube Works" Now Available for iPad and iPhone
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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

San Francisco – November 13th, 2013 - Prepare to flex your puzzle-solving powers today, as Unity Games and Electric Eggplant are pleased to announce that the iOS version for iPad and iPhone of ‘Rube Works: The Official Rube Goldberg Invention Game’ , the first officially licensed Rube Goldberg-themed puzzler, now available on the App Store for just $2.99, €2.69, £1.99, AU$2.99.

Based on the comically complex machines imagined by American Pulitzer Prize winning cartoonist, humorist and inventor, Rube Goldberg, ‘Rube Works’ challenges players to complete everyday tasks in traditional Rube Goldberg style by connecting familiar objects and animals to build a comical chain reaction machine.

"We’re delighted that Rube Works will be Unity Games' first release on iPhone and iPad,” said Oren Tversky, VP of Unity Games. “We love how the game has captured Rube’s style and humor in a way that will delight Rube's fans, while challenging puzzle fanatics to flex their creative muscles."

Rube Works is the first officially licensed game to be based upon the inventions of Rube Goldberg, the award winning artist known for creating elaborate solutions to everyday problems and combines the puzzle genre with slapstick humor and creative problem solving. Imagine the goal is to carve a turkey -- and you have a penguin, a bucket, a rooster, a box of sand, a sea sponge, a seesaw and an ice cream maker to complete the task. Then imagine connecting these objects together with string and pulleys along with the laws of gravity and cartoon physics to create a Rube Goldberg machine and proceed to the next level.

- Download the Rube Works media kit here: 

To download Rube Works on iPhone or iPad from the App Store please visit:

Rube Works is developed by Electric Eggplant in partnership with Kalani Games and the Heirs of Rube Goldberg and published by Unity Games, for more information please visit or

About Unity Games

Unity Games is a division of Unity Technologies dedicated to publishing high quality Unity authored games. Working with the talented and diverse Unity community, Unity Games is elevating the status of its developer base, while pioneering technologically and artistically advanced games. For more information, visit:

About Electric Eggplant

Founded by David and Annie Fox, Electric Eggplant has been on the forefront of multimedia design and production since its inception in 1992. Annie and David have partnered on dozens of projects in their 39 years of marriage, including co-founding the Marin Computer Center in 1977- the world’s first public-access microcomputer center. The Foxes have consistently garnered kudos for their work on games, educational software, Web design, emotional intelligence content, online communities, and emerging technologies, as well as for their books and apps for kids, tweens, and teens. David began his game design career in 1982 at Lucasfilm Games (LucasArts). During his 10 years there, his credits included groundbreaking titles like Rescue on Fractalus!, Zak McKracken and the Alien Mindbenders, and Indiana Jones and the Last Crusade: The Graphic Adventure. David is the Game Designer and Executive Producer on Rube Works: The Official Rube Goldberg Invention Game -

About Kalani Games

Kalani Games is a game design & development studio in Austin, Texas. Founded by industry veteran, Kalani Streicher, Kalani Games has developed games for mobile, social and online platforms, pushing the boundaries of original, innovative and new game play experiences.

Kalani Games is a trademark of Kalani Games, Inc. All Rights Reserved.

About HRG

HRG (Heirs of Rube Goldberg) is a family-run company led by Rube Goldberg’s granddaughter, Jennifer George. The company’s mission is to raise awareness of Rube’s work and to license the intellectual property to appropriate entertainment and media partners who will remain true to the spirit of her grandfather’s legacy. HRG works in tandem with RGI (Rube Goldberg, Inc), the non-profit arm whose mission includes education outreach programs for students and tinkerers of all ages through Rube Goldberg Machine contests around the globe.

Also available is the quintessential coffee-table book on Rube Goldberg: The Art of Rube Goldberg , published by Abrams ComicArts – found everywhere books are sold. More information is avialable here and at


Media Contacts (Europe)

Chris Clarke

Plan of Attack on behalf of Unity Games

[email protected]

Audra McIver

Plan of Attack on behalf of Unity Games

[email protected]