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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Helsinki, Finland – August 25, 2014 – Tribe Studios Ltd. is excited to announce its new original Dramagame, Velvet Sundown, has garnered 80,000 new players since its open beta launched on Steam just last month.  The ground-breaking game has created a whole new genre, Dramagame, and this week the unique social game will launch a brand new scenario: Murder! Players can set sail now on the inventive new gaming experience at

“We are thrilled to welcome 80,000 new players to the Velvet Sundown community since the Steam launch,” said Elina Arponen, CEO of Tribe Studios. “We cannot wait to show them what we have in store.”

Murder! scenario is a classical mystery setting where someone has been killed and it’s up to the group to draw the conclusions while the murderer tries to avoid being caught.

“Fans have been asking for it, and now its here, an all-new murder mystery scenario,” said Arponen. “We didn’t want to launch the game with a murder mystery because then it would’ve been too easy to categorize Velvet Sundown only as a murder mystery game and it is so much more than that. We wanted the players to experience the unique spin on RPG and social game before launching this exciting scenario.”

About Velvet Sundown

At the beginning of the game, every player assumes the role of one of the up to eleven characters on the ship. This could be a passenger or one of the crew members. All characters have their own personality and individual backstory.  Randomly assigned quests must be completed in the course of the game. The players determine how a game proceeds, because they can give their fantasy free reign to complete their tasks. Thanks to the integrated text-to-speech technology, players are able to make their characters speak the written texts in real-time and thus bring them to life. While a multiplayer session may only take about 45 minutes, thanks to Dramagame technology there are millions of possible story versions, offering an inconceivable replay value.

Velvet Sundown is available on Steam at and at

About Tribe Studios

Based in Helsinki, the heart of Europe's most progressive educational and game development communities, Tribe Studios Ltd. is the creator of Dramagame social simulation and virtual world technology. Dramagame is a state-of-the-art social simulation technology designed for non-linear storytelling and used for both entertainment and training soft skill competencies.