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May 26, 2019
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Press Releases
  GLOBAL GAMES INVESTORS READY FOR FOURTH GAMES FINANCE MARKET THIS APRIL
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02/18/2019
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

-   Major names in global investment set for headline London Games Festival event

-   60 investors and funders set to attend 3 & 4 April event

-   Deadline to apply as a developer is midnight Monday 18 February 2019 

Momentum is building behind the upcoming fourth annual Games Finance Market, part of London Games Festival, which has secured participation from a number of world-renowned investors and game funders. 

60 different investors are expected to attend the event on 3 and 4 April in central London, running during the wider 2-14 April 2019 London Games Festival. The event has grown in popularity since its 2016 debut and continues to attract investor heavyweights looking to fund new games businesses and hear innovative pitches.

Recent research has shown that the global appetite for games investments is soaring, with $5.7bn spent on games companies in 2018 - double the amount in 2017.[1]

New to the Market in 2019 are a range of established world-famous investors who haven’t visited before but have been attracted to London and the Games Festival by its unique mix of talent, culture and cost-effectiveness. These include Accel, Balderton Capital, BigBen Interactive, Chucklefish, DMM, ExWorks Capital, Finstock Capital, Gameforge, Kowloon Nights, Private Division, and Triple Dragon.

They join other previously-confirmed attendees including All 4 Games, Altered VC, Authentic Media Group, BFI, Curve Digital, Goldfinch Entertainment, Greenlight Games, Green Man Gaming Publishing, [email protected], Microsoft, London Venture Partners, Marvelous Europe, Miniclip, Northern Ireland Screen, PlayStack and SEGA.

Developers can still apply to be part of the market and get a chance to meet these visiting investors - more information can be found at http://gfm.games.london, while the deadline to apply is midnight GMT on Monday, 18 February 2019.

The Games Finance Market is part of London Games Festival and is backed by the Mayor of London. It is delivered by Games London, an initiative from Film London, the capital's screen industries agency, and video games trade body Ukie (The Association for UK Interactive Entertainment). 

Find out more at www.games.london and follow @londongamesfest for more updates over the coming weeks and months. Evening Standard has partnered with Games London to be the official media partner for the entire London Games Festival. To find out more about other partnership and sponsor opportunities at London Games Festival, contact [email protected].

For further press information, please contact:

Caroline Miller, Indigo Pearl

T: 020 8964 4545

E: [email protected]

 Anna Highet, Film London

T: 020 7613 7682

E: [email protected] 

About Games London

Games London is a groundbreaking programme delivered by Film London, the capital’s screen industries agency, and UK games industry trade body Ukie. The project is backed by the Mayor of London with funding worth £1.2m over three years.

The Games London programme includes a number of initiatives to make London the games capital of the world. It re-established the London Games Festival in April 2016. Other areas of activity include inbound and outbound trade missions and work connecting and supporting games development skills in London.

About Film London

Film London is the capital's screen industries agency. We connect ideas, talent and finance to develop a pioneering creative culture in the city that delivers success in film, television, animation, games and beyond. We work to sustain, promote and develop London as a global content production hub, support the development of the city's new and emerging filmmaking talent and invest in a diverse and rich film culture. Funded by the Mayor of London and the National Lottery through the BFI, we also receive support from Arts Council England, Creative Skillset and the Heritage Lottery Fund. 

Film London's activities include:

  • Maintaining, strengthening and promoting London's position as world-class city to attract investment through film, television, animation and games
  • Investing in local talent through a range of specialised production and training schemes
  • Boosting employment and competitiveness in the capital's screen industries by delivering internationally facing business development events
  • Maximising access to the capital's film culture by helping audiences discover film in all its diversity
  • Promoting London through screen tourism

Film London also manages the British Film Commission (www.britishfilmcommission.org.uk) through a public/private partnership which is funded by the Department for Culture, Media and Sport through the BFI, and the Department for International Trade.

www.filmlondon.org.uk

@Film_London

About UK Interactive Entertainment (Ukie)

Ukie (UK Interactive Entertainment) is the only trade body for the UK's games and interactive entertainment industry. A not-for-profit, it represents businesses of all sizes from small start-ups to large multinational developers, publishers and service companies, working across online, mobile apps, consoles, PC, esports, VR and AR.

Ukie aims to support, grow and promote member businesses and the wider UK games and interactive entertainment industry by optimising the economic, cultural, political and social environment needed for businesses to thrive.

Ukie works closely with the sector to influence government and decision makers, lobbying successfully for the 2014 Video Games Tax Relief, the UK Games Fund, and the Next Gen Skills campaign which resulted in a new Computer Science Curriculum. Ukie makes connections for businesses and help them access the opportunities a digital economy offers, via a successful International Trade programme, running UK Games Industry stands at the biggest international industry events. 

It promotes the industry by working with the media to raise awareness of the sector’s positive cultural and economic contribution, as well as the societal benefits of games. Ukie runs askaboutgames.com, where families can learn about safe and sensible online practices, parental controls and age ratings.

Ukie’s skills work serves to increase inclusion and diversity, advocating a STEAM approach to education. Initiatives include the Digital Schoolhouse (DSH), Video Games Ambassadors (VGAs), a Student Membership scheme, and a professional development programme

Ukie commissioned the Blueprint for Growth report in 2015, an independent review of the UK games industry with recommendations for decision makers in Parliament for how the industry can grow. 

In 2016 Ukie partnered with Film London to deliver Games London, a ground breaking new three-year programme to promote the UK as the games capital of the world, the focal point of which is the annual London Games Festival.

Website: ukie.org.uk

Twitter: @uk_ie

Facebook: Ukie

Linked in: Ukie

Pinterest: Ukie