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June 12, 2021
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Press Releases
  Join SEGA in Celebrating its 60th Anniversary With a Very Special Steam Promotion and 60 Days of SEGA Content
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10/15/2020
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource Games Press.]

London, England – 14 October 2020 – It’s official! 2020 marks the 60th Anniversary of SEGA®! It’s been a long and winding road to get here, encompassing some of gaming’s most iconic moments, scores of unforgettable games and the overcoming of multiple obstacles in a way that would make a certain hedgehog incredibly proud. SEGA West is delighted to announce its plans to celebrate this amazing milestone in its history with its millions of fans around the world. Head over to the newly launched sega60th.com for more details.

 

The week-long 60th anniversary celebrations start today on Steam, as gamers will be treated to awesome discounts on SEGA’s diverse portfolio of products (check the Steam promotion page here for more details). There are also some brand new, free-to-own retro-inspired mini games¹, which have been created by SEGA studios specifically for this 60th anniversary.

 

  • Armor of HeroesRelic Entertainment™ – A retro-inspired multiplayer tank romp for up to four players in versus combat and couch co-op. Available from 15-19 October.
  • Endless ZoneAmplitude Studios – The Endless universe and Fantasy Zone™ collide in this side-scrolling shoot ‘em up. Available from 16-19 October.
  • Streets of KamurochoSEGA® – Kiryu and Majima from SEGA’s critically acclaimed Yakuza™ series are raging on the Streets of Kamurocho in a new, but familiar challenge. Available from 17-19 October.
  • Golden AxedSEGA® – A build of a never-before-seen glimpse at a canned project called Golden Axe™: Reborn.  Available from 18-19 October. So, just one day.
 

To claim your free games, all you need to do is head to the linked product page on Steam above and click ‘Play Game’, this will add the game to your library, and it will be yours forever. Act fast, once they’re taken down from Steam, they’re gone forever! In addition, Steam users who link their accounts to their email addresses at  sega60th.com will be treated to SEGA Saturn classic, NiGHTS™ into Dreams, for free during the 60 day celebration.² 

 

The fun doesn’t stop when the promotion is over though, as from today, our social channels and 60th Anniversary website will be lit up with 60 days of fantastic SEGA content. We’ll be hosting let’s plays, regular competitions, interviewing SEGA stalwarts from all corners of the business and treating you to video and editorial content covering different parts of SEGA’s rich history. Stay tuned to our Twitter, Facebook, Instagram and YouTube channels for your daily dose of content.

 

For more information about SEGA and its 60th Anniversary, head over to sega60th.com as it will be updated regularly with new content and information.