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Press Releases
  Gaya Entertainment and Activision announce new Call of Duty: Black Ops Cold War merchandise
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10/22/2020
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Gaya Entertainment and Activision today announced that an exclusive series of merchandise for Call of Duty: Black Ops Cold War will be available via the Game-Legends store. To celebrate the new additions to the Game Legends Line Up, the team set up a Cold War inspired riddle, offering the chance to get a unique discount on the Call of Duty: Black Ops Cold War items.

Call of Duty: Black Ops Cold War, set in the early ‘80s at the height of the Cold War, is featured with a large variety of available items. These range from unique doormats to the “Tiger Badge” backpack underlining the feeling of one of the most thrilling and unforgettable video game series of all time. All items are inspired by original in-game  elements and pay tribute to the Call of Duty®: Black Ops phenomenon.

Planned for release on November 13th 2020, Call of Duty®: Black Ops Cold War drops players into the depth of the Cold War’s volatile geopolitical universe in a gripping experience where nothing is as it seems. In addition to the story campaign, Black Ops Cold War will bring an arsenal of Cold War weapons and equipment into the next generation of Black Ops Multiplayer combat, and an all-new co-operative gameplay experience with Zombies. 

Selected examples:

The full list of Call of Duty®: Black Ops Cold War merchandise and release dates is available here: Game Legends

Backpack “Tiger Badge”

Some missions require extreme secrecy, some even require playing with fire. + This optimal usable backpack with different sections offers a lot of storage space for all specialist tools you could possibly think of, so you are always safe, no matter which side you are working for. The embroidered logo in Cyrillic "Top Secret" design and the symbolism of the near nuclear catastrophe underline the urgency immensely, so grab your backpack and make sure that our nations are at peace... no matter the cost! 

Release date November 26th 2020

Various Snapbacks “Squad Patch”

Be part of the "Squad" - With this stylish snapback you show your affiliation and cut a really fine figure. The "Squad" badge is lovingly embroidered and the sides of the Snapback are covered with grey camouflage pattern. Size: 30 cm x 18 cm x 7.5 cm

Release date November 26th 2020

Doormat “Welcome”

Welcome to the decade of blackened data, the age of threatening. Set in a world torn apart where everything seems to by a mystery at all, the team of specialists have a lot on stake.

Embedded in the Cold War theme of the 80's, this doormat will definitely decorate your threshold, but still gives an insight into the dire world politics with every welcoming. Suitable for outdoor use with a size of 75,5cm x 44cm.

Release Date: November 13th 2020

For more info follow us on Twitter https://twitter.com/GameLegendsShop and Instagram https://www.instagram.com/gamelegendsshop

For more information on Call of Duty®: Black Ops Cold War, check out: www.callofduty.comwww.youtube.com/callofduty and follow @Treyarch, @RavenSoftware, and @CallofDuty on Twitter, Instagram, and Facebook.

 

About Activision
Headquartered in Santa Monica, California, Activision is a leading global producer and publisher of interactive entertainment. Activision maintains operations throughout the world and is a division of Activision Blizzard (NASDAQ: ATVI), an S&P 500 company. More information about Activision and its products can be found on the company's website, www.activision.com or by following @Activision.
 
© 2020 Activision Publishing, Inc. ACTIVISION, CALL OF DUTY, CALL OF DUTY BLACK OPS, CALL OF DUTY WARZONE, MODERN WARFARE, and WARZONE are trademarks of Activision Publishing, Inc. 

 Please include this about Atvi secion in the release
 

About Gaya Entertainment
Gaya Entertainment is a fully owned subsidiary of the Koch Media GmbH based in Langenfeld, Germany. The company is a leading games merchandise manufacturer and distributor who lives and breathes videogame merch since 2010. Gaya has long term licensing partnerships with leading video game franchises such as Call of Duty, Fallout, Overwatch and many more. Gaya Entertainment runs the game-legends store as well as individual partner branded stores such as the Deep Silver Store. Additionally the company is cooperating with sales partners around the globe to bring high quality merchandise to players around the world.

Koch Media is an Embracer Group company.
Über Koch Media
Koch Media is a global developer, publisher and distributor of computer and videogames, gaming hardware and merchandise.
 
The company's publishing activities, marketing and distribution extend throughout Europe, America and Australia. Koch Media has more than 25 years of experience in the digital media business and has risen to become a leading games publishing partner. Koch Media runs a multi-label strategy with fully owned content providers, including the labels Deep Silver, Milestone and Ravenscourt which publish games for consoles and PC across all physical and digital channels.

Koch Media has formed long-term multi-national publishing collaborations with numerous game publishers including Bethesda, Capcom, Codemasters, Konami, Koei Tecmo, NC Soft, Sega, Square Enix, Warner and many others. With its parent company in Höfen, Austria and the Publishing HQ in Munich, Germany, Koch Media owns local publishing companies in Germany, UK, France, Spain, Italy, Sweden, the Netherlands, Austria, Switzerland, Poland, Australia and the United States.
 
The Koch Media group owns six game development studios: Deep Silver Volition (Champaign, IL / USA), Deep Silver Dambuster Studios (Nottingham / UK), Deep Silver Fishlabs (Hamburg / Germany), Warhorse Studios (Prague / Czech Republic), Milestone (Milan / Italy) and Voxler (Paris / France). Additionally Koch Media collaborates with numerous independent development studios around the world.
 
Koch Media also owns Gaya Entertainment, a leading games merchandise company in Langenfeld, Germany and the Quality Assurance Facility in Olomuc, Czech Republic. Furthermore, with Koch Films the Koch Media Group runs an established film business. Koch Films is a European independent film distributor with business primarily in Germany, Switzerland, Austria and Italy as a cinema, TV, online and Home Entertainment distributor.
 
Koch Media is an Embracer Group company.