[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource Games Press.]
SEATTLE — May 3, 2020 — ReedPop and Metro Esports are working together to bridge the diversity gap in the world of professional esports with the creation of the first diverse, co-ed professional Valorant team, The Metro Squad. With support from ReedPop and PAX esports events, Metro will host a nationwide tour to find the best diverse talent to join the Metro Squad, starting with Riot Games’ Valorant for 2021. After a final round of competition, the team will officially be announced on stage at PAX West 2021, taking place in Seattle Sept. 3-6. The Metro Squad Team will be based at Metro’s facility, just outside of Philadelphia. More details about the selection tour, and how to sign up will be available within the coming months.
Shaon Berry, CEO of Metro Sports & Entertainment, has a track record of creating and producing high-profile, high-volume nationally televised sporting events watched on the ESPN, NFL and ESPN television networks. Early in their athletic careers Shaon was able to shine the TV spotlight on future NFL superstars like Todd Gurley, Jared Goff, and Deforest Buckner.
“I come from the traditional sports world, where getting a college scholarship or making it to the pros is the ultimate goal for millions of aspiring young athletes and families. While those are awesome goals, the likelihood of reaching them without being born some kind of genetic specimen is almost non-existent for most of the general populous. The incredible thing about esports as an industry is that you can be a superstar in so many different categories from pro gamer to programmer, game designer, engineer, streamer, organizer, team owner and so much more. With women and avid gamers of color so disproportionately underrepresented in the esports competition space, we are excited to partner with PAX in going out and specifically identifying and selecting some of the nation’s best gaming talent and signing them to professional contracts to play for The Metro Squad. We believe this to be a Jackie Robinson type moment within esports as we continue to look for effective ways to address diversity, equity, and inclusion in the market,” said Shaon Berry, CEO of Metro Sports & Entertainment.
“PAX is a celebration of all things gaming and we’re proud to partner with Metro Esports and help foster the next generation of esports pros and make competitive gaming a more diverse and inclusive space,” said Luke Thompson, Head of Esports, ReedPop. “We look forward to honoring the new team and welcoming them to our community at PAX West 2021.”
The Metro Sports & Entertainment Group, is a technology-based education and custom Esports event management agency, located in the Greater Philadelphia area. Our unique expertise lies in our custom programming, high-tech/hi-profile, multicultural consumer reach, and innovative brand integration strategies.
Metro’s goal is to bridge the gap in tech education by offering a wide array of tech and coding courses, offered both online and in person (Covid safe), to students 12+. Not only do students receive an industry recognized certificate upon completion, they are also introduced to our partner companies thanks to recruiting relationships with Microsoft, Logitech, and SAP. Metro also offers a wide variety of online esports tournaments and leagues that can be played either online, or at their 7,000 sq ft Esports Lounge. For more information check out metroesports.gg
ReedPop is a boutique group within Reed Exhibitions – the world’s leading events organizer. Launched in 2006, the group has become the number one producer of pop culture events across the globe as well as a full-service digital content provider and media company. Delivering once-in-a-lifetime fan experiences curated specifically for localized audiences, ReedPop currently features events in North America, Europe, Asia, and Africa, including: New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), PAX West, East, South, and Unplugged, Emerald City Comic Con (ECCC), Star Wars Celebration, MCM Comic Con, Eurogamer Expo (EGX), Comic Con Paris, Singapore Comic Con, Comic Con Africa, Minecraft Festival, and more. In addition to organizing and managing events, the ReedPop digital portfolio of leading gaming websites including Eurogamer, Rock Paper Shotgun and GamesIndustry.Biz. The staff at ReedPop are a fan-based, globally focused group of professionals that are uniquely qualified to build and serve the communities with whom they share a common passion. (www.reedpop.com)
Robert Brown / AJ Trulin
Stride PR for ReedPop
[email protected] / [email protected]