Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
November 23, 2014
arrowPress Releases
November 23, 2014
PR Newswire
View All






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Sony's Harrison: You Can't Get Wii's Whole Audience
Sony's Harrison: You Can't Get Wii's Whole Audience
February 22, 2008 | By Christian Nutt

February 22, 2008 | By Christian Nutt
Comments
    3 comments
More: Console/PC, GDC



At the "Lunch with the Luminaries" luncheon at GDC this year, Sony's president of worldwide studios Phil Harrison told EA Blueprint's Neil Young that making Wii games may not be as viable as third-party publishers think.

Due to competition with Nintendo's unstoppable games, according to Harrison, who was speaking at the invite-only press lunch: "Your addressable market is only 40% of the installed base."

Young countered that EA's recent successful Wii title Smarty Pants, which had its gestation in meetings at the last GDC less than a year ago with developers Planet Moon, was "very easy to build very quickly."

The EA executive suggested that it was "...fundamentally much more fun... almost like Xbox Live Arcade [development] to some degree" - he feels that's where the Wii's strength lies.


Related Jobs

Infinity Ward / Activision
Infinity Ward / Activision — Woodland Hills, California, United States
[11.22.14]

Lead Game Designer - Infinity Ward
Cloud Imperium Games
Cloud Imperium Games — Santa Monica, California, United States
[11.21.14]

Technical Artist
Petroglyph Games
Petroglyph Games — Las Vegas, Nevada, United States
[11.21.14]

Environmental Artist
Nintendo of America Inc.
Nintendo of America Inc. — Redmond, Washington, United States
[11.21.14]

Software Business Development Manager, Licensing









Loading Comments

loader image