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NPD: Behind the Numbers, May 2010

July 6, 2010 Article Start Previous Page 4 of 5 Next

Top-Selling Software for May

On Friday the NPD Group released its list of the top 20 best-selling games for May 2010, and since that time some additional information has become available.

According to Wedbush's Pachter, 13 titles sold over 100,000 units during the month of May, up from 10 such titles a year ago but down from 14 titles in April 2010.

Further details about notable titles that didn't make the chart have been released to media by the NPD Group and commented upon by analysts:

  • The racing title Blur, created by Bizarre Creations and published by Activision Blizzard, sold only 31,000 units during the May period measured by the NPD Group.

    This includes only five days of sales, only for the Xbox 360 and PlayStation 3, but the figure still falls well short of expectations. Last year Activision had said that it expected Blur to do “for racing what Call of Duty did for shooters”

  • Split/Second, a separate racing title created by Black Rock Studio and published by Disney Interactive Software, sold somewhat better with a combined 86,000 units in 12 days for the Xbox 360 and PlayStation 3.

  • Remedy's Alan Wake, an Xbox 360 exclusive published by Microsoft Game Studios, sold 145,000 units during the May period.

  • UbiSoft's Prince of Persia: The Forgotten Sands, sold fewer than 100,000 units across five platforms in 12 days, what Wedbush's Pachter termed a “difficult debut”.

Notable titles from last month's chart that failed to return in May include UbiSoft's Splinter Cell: Conviction (#1 in April) and Battlefield: Bad Company 2 (previously at #7 and #15).

An elaborated chart can be found below: 

Article Start Previous Page 4 of 5 Next

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