Publicly-held megapublisher Electronic Arts has ruffled the feathers of a number of indie developers by launching a bundle of games called the "EA Indie Bundle" via Valve's Steam digital distribution platform.
The bundle contains a selection of titles from independent studios whose games have been published by EA, and includes DeathSpank and DeathSpank: Thongs of Virtue from Hothead Games, Gatling Gears from Vanguard Games, Shank and Shank 2 from Klei Entertainment and Warp from Trapdoor Inc.
However, Twitter has been abuzz with developers noting their distaste at the use of the word "indie" from a huge corporation like EA, with some accusing the company of trying to cash in on a grassroots term. The bundle's name once again opened up the old argument of what "indie" means today, if anything at all.
One developer against the use of the word is Minecraft creator Markus Persson, who tweeted, "EA releases an 'indie bundle'? That's not how that works, EA. Stop attempting to ruin everything, you bunch of cynical bastards."
"Indies are saving gaming. EA is methodically destroying it," he continued, reiterating that he does not consider his company, Mojang, to be "indie" any longer.
Elsewhere, Size Five's Dan Marshall commented with tongue in cheek, "We're simply going to have to come up with a NEW word for 'indie.' One that's clearly-defined and THE MAN can't take away from us."
He later joked, "Let's gather some indies together for a quick 'AAA Bundle,' then we're square."
However, some indies defended the bundle's name. Squid Yes, Not So Octopus developer Rob Fearon noted, "The EA bundle is EA Partners stuff. The studios/people behind the games are indie." EA Partners is a label that publishes third-party games from independent developers.
He continued, "It's dead easy, don't worry what is/isn't indie. Worry whether people/corps are abusive towards you. That's the important one."
Halfbrick's Ryan Langley had a similar train of thought, explaining, "To be honest I don't mind the EA Indie Bundle thing at all -- I mean, Klei, Vanguard and Hothead are all indie developers who EA published."
"I mean, would you be pissed if Microsoft made an XBLA Indie Bundle with Braid, Fez, Castle Crashers, Toy Soldiers & Limbo? All Microsoft published," he added.
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The quote ""Indies are saving gaming" for me is the joke of the day.
I prefer much more the old "bedroom coder" mentality than the new "indie developer" status (where developing a game is now compared to being in a concentration camp)...
"publisher independent business" and "indie" are not the same, but that misnomer is not going away; pretty much ever. "indie" is the new x-treme, it's what the kiddies like.
EDIT: Also I should note that part of "indie" implies that a majority of the money you pay for a product will directly help that developer thrive. When the money is being filtered through a giant like EA, and the developer ends up with like $1 out of each sold copy, it can raise some concern over the validity of claiming this to be in the best interest of the indie developer.
I could see issues with forcing in Deadspace: Token Facebook Game or Mass Effect: The Forgotten Dev Team to the bundle, but they didn't. I thought it was a win for independent to medium sized game developers to get their game widely distributed (or even distributed at all). Isn't getting people to know your game exists the hardest part of being a indie? I don't see the guys from Klei, Vanguard, Hothead, or Trapdoor lamenting the soulessness of EA et al.
Notch is actually the angriest rich guy in game development. You would think he would spend more time making "going indie" a viable option for developers, instead of warring against studios he has more in common with now than he does with indies.
I thought EA only put their sold their digital games on Origin? Maybe they are having a change of heart---and trying to get as many sales as possible for the Devs!!
Nobody gets to cry foul just because a bunch of "indies" happen to have their game sold/promoted by a big label publisher like EA.
Yes - the "indie" moniker has completely lost its true meaning due to how the industry has progressed over the years. But to be "truly indie", you need to fund, develop, publish/sell your game without any external assistance (funding, marketing etc). That's indie. And in this case, EA correctly labeled the bundled because it was developed by indies and published by them. To cry foul would mean that Sony Pictures Classics should not be allowed to distribute - let alone fund - indie movies without everyone being up in arms about it.
As I said, the furor is just the usual (it has been a slow week after all) industry bullshit. And notch is just being a drama queen.
I've also got two other Xbox Live disk compilations, but they're arguably advertising demos, showing what you get if you subscribe. The "Triple Pack" is sold as a straight game disk with no mention of Xbox Live.
EA is already a juggernaut. They don't need the indie moniker to sell their games. In theory that is. I'm sure they'd like to attach themselves to the good will of the gaming community by saying they support indie developers...but that just does not sit well with me...'cause I just dislike them a lot.
Like face in the crowd? Indie really means unfunded small developer. Any other attempt to define it becomes an ideological fight.
I can see this particular issue being bothersome if they called it an indie bundle without mentioning EA. But they call it what it is. Is it unfair of them to try and get some brand-association with the humble indie bundle by using similar terms? Maybe... but come on. EA is *the worst company in North America*, no? Surely this is just a minor offense.
I think this bundle is great for Klei and the rest of the teams involved.
The worst thing that could be happening is that this is a sign of publishers trying to stop the talent leak that lets developers become self sufficient while also reaping their own rewards. We really should be moving in a direction that removes publishers or at least minimizes the power they have over us, and this move is in the opposite direction. This isn't about "indie", it's another battle in the war for developer independence. The future we are moving toward should be one that has no "independent" label because _everyone_ is independent (free from the abuse and idiocy of suits and market guys). Until then, any deals with EA and their kind are like sleeping with the enemy.
Publishers helping indies are trying to make sure the indie sector becomes the same way (dependent on publishers). If we had another economic system built on trust and cooperation (not necessarily socialism or communism, don't attack me :] ), then I would be more optimistic. But as long as we have cutthroat capitalism where corporations are financially _obligated_ to their stakeholders to increase their profits as much as possible, even at the expense of the small guy, I have no trust in any of their motives.
"Nice game you have here... sure would be bad if something happened to it. You know, for a small cut, we could help 'protect' it from failing in the market."
It's like how government welfare causes the poor to become dependent on the government to the point where, in the long run, the poor are worse off and are being kept down by their dependence on the government -- even though in the short term it seems to benefit them. What are these indie studios going to do when the next EA indie bundle doesn't include them but instead includes their competition? Will they be able to compete with other indies backed by EA? Wouldn't indies start fighting to get that EA advantage, offering higher and higher percentages and more and more control to EA, until the indie scene has become what it was constructed to escape? Paying EA for no extra value, simply forking over money so they won't side with the other guy?
With all this said, I don't blame any of the devs for signing up with EA if that's what they "had" to do (though I wouldn't let EA spray me with water if I was on fire), I just wish they would be honest and not call it an "indie" bundle since they caved in. That is not fair to their peers who are still trying to make it without feeding the publisher parasite. If EA is really going to do this ethically I guess I won't dislike them for it. But they don't deserve my trust anymore; they have had plenty of years to earn that back, so my first instinct is that this is just a cynical cash grab, simultaneously profiting off of the indie label that seeks to expel such evil from its ranks while limiting the ability for developers to ever escape the publishing paradigm.
Yes, having a common definition for a word is very important.
Like many others, I think the word "indie" is just hipster slang. It's really just another way of saying "niche" or "exclusive". If anything it's another sign of the same old tired journalism and consumerism that needs to pigeonhole everything in this world.
"Indie" does not mean pretentious hipster bullshit, it means avoiding the temptation to feed the publisher beast that tries to control the industry built from _your_ work, that tries to tell you how many hours a week you have to work while limiting the fruits of your labor to a flat salary with no job stability while they take the lion's share. It is simply the modern day equivalence of feudalism. It means being free from tyranny, which is what my country (The United States) was founded on. That tyranny has found its way into our business elites and government today is a tragedy too often overlooked.
If you want to argue with people who care more about their games/music/movies being indie go to Starbucks. All I care about is the proper use of words and phrases.
I'm more offended about what that Notch guy said. I guess he's still riding the minecraf wave.
Guy becomes indie hero vows to make bigger, better game
Guy hires other indies to make game ... 4% notice and buy game, but operating costs are now 8x more
Guy gets a small injection of cash for going with big publisher
Some in community attack guy for not sticking with their deluded idea of how business works.
The world of Indie development is better described as a tightrope walk shared with 10,000 of your closest friends...the crowd cheers until you fall, then they look for the next "star"
If EA is trying to say they support indie:
1: Where is EA's Indie Bundle of games by studios EA hasn't published in the past?
2: If EA supports Indie then why doesn't Origin carry indie games?
It feels more like EA is trying to get into a party they weren't invited to, by sliding in behind someone who was invited.
A large number of gamers don't trust EA. Ironically, EA might have hurt the sales of the games in the EA Indie Bundle.
Video Game Industry Definitions:
Indie: Applies only to games. A game not dependent upon a publisher for promotion, sales or distribution.
Independent: Applies only to studios. A video game development studio that is not owned by a publisher.
EDIT: Hell, the developers don't even have their logos on it. But why should they, they just made the damn games. This is clout grabbing, what happens when you make a deal with the devil.