My Message close
GAME JOBS
Latest Blogs
spacer View All     Post     RSS spacer
 
May 18, 2013
 
All You Need is Love [1]
 
Students: Tips for Learning Game Development Over the Summer
 
All Your Nintendo Let's Plays Are Belong To Nintendo? [76]
 
Even Further Down the Curation Rabbithole [11]
 
Systems of Control in F2P [23]
spacer
Latest Jobs
spacer View All     Post a Job     RSS spacer
 
May 18, 2013
 
Sony Computer Entertainment America LLC
Sr. Network Systems Engineer
 
Amazon Game Studios
Quality Assurance Manager
 
Amazon Game Studios
Sr. Game Designer
 
Treyarch / Activision
Technical Animator
 
Amazon Game Studios
Game Graphics Engineer
 
Amazon Game Studios
Game Development Engineer
spacer
Latest Press Releases
spacer View All     RSS spacer
 
May 18, 2013
 
Zeeek and The Secret of
Space Octopuses heading
to...
 
Battle bad 'bots in Bad
Bots, available now on...
 
Temple Run 2 Adds New
Terrain and Obstacles
in...
 
Little Amazon runs
through Android
 
Command Ops gets a
Massive Update!
spacer
About
spacer Editor-In-Chief:
Kris Graft
Blog Director:
Christian Nutt
Senior Contributing Editor:
Brandon Sheffield
News Editors:
Mike Rose, Kris Ligman
Editors-At-Large:
Leigh Alexander, Chris Morris
Advertising:
Jennifer Sulik
Recruitment:
Gina Gross
Education:
Gillian Crowley
 
Contact Gamasutra
 
Report a Problem
 
Submit News
 
Comment Guidelines
Sponsor

 
PS Vita sales falter even during Japan's Golden Week
PS Vita sales falter even during Japan's Golden Week
 

May 9, 2012   |   By Eric Caoili

Comments 14 comments

More: Console/PC, Business/Marketing





While almost all handhelds and consoles received a sales boost during Japan's Golden Week, the holiday season wasn't enough to raise hardware sales for Sony's struggling PS Vita.

Video game software and hardware sales typically pick up during Golden Week, as evidenced by Nintendo 3DS systems pushing 91,868 during the holiday period, compared to 74,282 in the previous week.

That wasn't the case for PS Vita, though, as its numbers actually dropped from 12,299 to 10,583 last week. With few software hits lately (no PS Vita games cracked Japan's top 20 software sales charts at retail) the portable has had trouble breaking out of a three-month-long slump.

PS Vita has few blockbusters slated for the immediate future, though the release of Konami's Metal Gear Solid HD Edition and a new Crystal White model will likely spur sales -- neither will ship in Japan until the end of June.

The seven-year-old PSP's sales also dropped slightly last week to 20,033 systems, but that's still nearly double PS Vita's numbers. And Wii even outsold the new Sony handheld for the first time in a while, moving 15,789 units

Wii had the help of last week's best-selling game, Mario Party 9, which nearly matched its debut week's numbers with 144,585 copies sold. Evergreen titles like Wii Sports Resort, Wii Party, and Mario Kart Wii were also popular Golden Week purchases.

Capcom's Resident Evil: Operation Raccoon City for PlayStation 3, which was the top-selling game two weeks ago and the second best-selling last week, suffered a big 79 percent drop in week-over-week sales to 52,428 copies. But it still has one of the best debuts for a Resident Evil spin-off.

3DS games like Fire Emblem: Awakening, Super Mario Land 3D, Mario Kart 7, Kid Icarus: Uprising, Monster Hunter 3G, and others all enjoyed a surge in sales during Golden Week, helping 3DS hardware outsell all other consoles combined.

Full software and hardware sales charts for the April 30 to May 6 period in Japan, provided by Media Create and translated on the NeoGAF forums, are available here.
 
 
Top Stories

image
The laws behind Nintendo's Let's Play crackdown
image
New layoffs reach Trion
image
How developers mess up immersion (you might be doing it wrong)
image
Steam Trading Cards: The next-gen of achievements?


   
 
Comments

k s
profile image
This does not bode well for the vita nor the playstation brand.

Justin Benoit
profile image
It doesn't bode well but I wonder if Sony is willing to admit fault on this.

We're nearly 5 months in and so far they've done nothing but test the patience and loyalty of the fans.

Now that being said, we don't really know how it's doing over in America/Canada. I can only offer personal observation (from Canada):

Between 3 different towns of varying populations (from about 10,000 to 500,000), I have met exactly 0 people who own a Vita, and at least 50 people with a 3DS.

Joe Zachery
profile image
The problem is they never will admit fault. When the PS3 was stumbling for 5 years. They kept saying we have a 10 year plan for it. They just swept the disaster that was the PSPGo under the rug. Playstation Move has been anything but successful, and now the Vita. Which at launch said they have plans for it to be a 10 year handheld. Sony was able to use that when the controlled the market aka PS1 and PS2 era. This is the handheld market which was only going to be a battle of existence. So it's try to survive, or get out the way. If anything Japan was going to be a safe haven of traditional handhelds. If you can't succeed there how are you going to succeed in the west. Where besides having to deal with the handheld leader Nintendo. You have to worry about all those phones, and tablets. If Sony wasn't the name that company would have closed down years ago. The ave no idea how to run their company.

Robert Boyd
profile image
As far as Japan goes, Persona 4: The Golden is more likely to result in a boost in Vita sales than MGS HD. However, in both cases, we're talking about enhanced ports so I doubt either game will give a huge boost in system sales.

Christian Keichel
profile image
Lets wait and see, I would have agreed to you, before the MGS3 port on the 3DS did extremly well, despite everybodies expectations.

Andrew Chen
profile image
Did MGS 3DS do particularly well? Just glancing at VGchartz (not the best source I know) the game seems to have garnered mediocre worldwide sales.

Christian Keichel
profile image
Robert was talking about japanese sales and there the game sold over fifty thousand copies in its first 3 weeks, which is not bad, if you look at the performance of other ports of old PS2 games.

Casimiro Barreto
profile image
As I told before, Vita has an umbearable total cost of ownership. Sony shoot their feet when they:

a) Created a mandatory very expensive special purpose memory card.
b) Asked users to rebuy their pre-owned PSP games (that was harsh).
c) Divulged that in the future most titles will be availabe only through download.

IMHO, they must launch a "slim" version that accepts traditional memory stick duo and that can be sold (with at the very least 16GBytes memory) at US$200.00

k s
profile image
While those are good ideas sony has a history of not listening to good advice.

Andrew Chen
profile image
That last bit does not seem feasible...add internal memory AND cut the price?
The main problem, as Miyamoto commented, is that the notion of value is not there with such flimsy software offerings.
Sony still has this upcoming E3 to show some incredible software support and I assume they are planning to focus on Vita since the PS Orbis is still more than a year out.
That aside, they do indeed have that price cut bullet but who knows if Sony has as quick a trigger finger as Nintendo?

Mike Griffin
profile image
Unfortunate. The device itself is slick.
A new, lower cost 16GB SKU with a 3 full game (download) voucher might be timely.

Fiore Iantosca
profile image
Seriously, who is working at Sony marketing. What current and potential customers are they listening to?

MANY people knew the Vita wouldn't do well, because of the many reasons listed above.

Nooh Ha
profile image
Many of the complaints about PS Vita were levelled at PSP too - overpriced, inadequate software support, proprietary and expensive media, hardware and OS bugs, few exclusive games, oversized form factor, poor battery life etc. Many of these have never been corrected over PSP's life and yet Sony have sold over 70m PSPs globally to date and are still selling c. 300k units per month despite the platform's relatively ancient age.

Sony largely ignored the complaints then and it is tempting to suggest that are ignoring them now as PSP was considered a success...

Christian Keichel
profile image
The PSP sold less then half of what the competitor sold during the same time, the attach rate for the system is lower then for any other handheld in history (and handhelds have already a lower attach rate then stationary consoles), the system sells decent only in 1 territory and the software the sells for the system is not by Sony - I wouldn't considering the system a success.


none
 
Comment:
 




 
UBM Tech