Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
December 20, 2014
arrowPress Releases
December 20, 2014
PR Newswire
View All






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


 Halo 4 's Amex tie-in pays players to finish single-player campaign
Halo 4's Amex tie-in pays players to finish single-player campaign
November 2, 2012 | By Eric Caoili




Microsoft has set up a novel arrangement with American Express that will have the credit card company rewarding players with a $25 credit on their statements when they complete Halo 4's single-player campaign.

Other developers like Zynga have had credit card partnerships that rewarded players with special retailer offers and virtual rewards before, but this is the first time a triple-A console title has offered monetary incentives to everyone who completes its story mode (provided they have an American Express card).

Consumers in the U.S. and UK who pick up Halo 4 for Xbox 360, and connect their American Express card to their Xbox Live account will automatically receive coupons to places like AMC Theaters, as well as a $10 (or £10 in the UK) credit statement on their card.

American Express has tied its rewards to Halo 4's achievements, too, so players who complete a certain in-game objective will receive additional coupons, and those who finish the game's single-player campaign will receive a $25 (or £25 in the UK) statement credit.

While this partnership is a first for American Express, the company suggests it's ready to implement similar deals with other publishers through its American Express Card sync platform and Smart Offer APIs.


Related Jobs

En Masse Entertainment
En Masse Entertainment — Seattle, Washington, United States
[12.19.14]

Senior Product Manager
En Masse Entertainment
En Masse Entertainment — Seattle, Washington, United States
[12.19.14]

Network Engineer
Hangar 13
Hangar 13 — Novato, California, United States
[12.19.14]

Junior Level Architect - Temporary
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States
[12.19.14]

IT Administrator









Loading Comments

loader image