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 Dark Souls  studio acquired by major Japanese publishing house
Dark Souls studio acquired by major Japanese publishing house
April 28, 2014 | By Mike Rose

April 28, 2014 | By Mike Rose
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More: Console/PC, Business/Marketing



Japanese media corporation Kadokawa today announced that it has acquired Dark Souls studio From Software, with the aim to take advantage of the company's worldwide influence.

From Software, which is also known for series like Armored Core and Tenchu, will now work alongside Kadokawa Games, the umbrella company's five-year-old video game subsidiary, and the two companies will assist each other when it comes to development and marketing. Kadokawa is a major Japanese publishing house with arms that reach far into the media business: books, magazines, film, animation, and comics.

In particular, Kadokawa says that [Japanese language PDF] it plans to expand to new game platforms, overseas markets and more digital platforms, through the production of new video game IP.

Kadokawa Games is best known for publishing titles like Lollipop Chainsaw and Killer is Dead in Japan. The studio also develops games, such as Demon Gaze, Natural Doctrine and The Kantai Collection.


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Comments


Ujn Hunter
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As long as From Software can continue to make awesome games... they are one of my favorites of all time.

Glenn Sturgeon
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I'm hoping this means there could be some new From software franchies as well as revival of the king's field series.
I know the KF series gets more praise these days due to it being an inspiration of the souls games. With the mass accepance of first person games and RPGs i think with some tweeks the franchies could do well.
As i've said for close to two decades, nothing else feels like a From Software game.

Michael DeFazio
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I have to say, Atlas knocked it out of the park when marketing Demon's Souls...They really seemed to understand the game and the audience for the game when others did not ... and they tried to reach gamers without jumping the shark:
https://www.youtube.com/watch?v=Rhlr1tAqljk
Shout out to Aram Jabbari

Namco Bandai did a good job with Dark Souls(I) the whole "Prepare to Die" tagline was catchy (But I hated the US Box art...)
How could they not use the epic Japanese Box art?
http://www.playstationlifestyle.net/2011/05/21/japanese-dark-soul
s-box-art-revealed-rest-of-the-world-gets-jealous/

BUT, I thought Namco's shenanigans with Dark Souls 2 (preorder bonuses crappy plastic figurines and the commercials /marketing in general) were awful... So here's to the future, and hopefully Kadokawa games understands the games and audience.


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