Gamasutra: The Art & Business of Making Gamesspacer
arrowPress Releases
April 19, 2015
PR Newswire
View All






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Xbox downloadable games can now be sold in retail stores
Xbox downloadable games can now be sold in retail stores
August 15, 2014 | By Alex Wawro




Microsoft has begun selling codes for downloadable Xbox games and content on physical cards at select retailers in the U.S. and the United Kingdom, seemingly in an effort to drive sales of digital goods.

Developers who are interested in releasing their games on the Xbox platform should take note, as this could potentially make digital-only titles more visible to a broader audience of potential players -- though it's unclear whether or not Microsoft would ever sell third-party Xbox games and content in this manner.

For now, only Microsoft Studios content is being sold this way. According to a post on the company's Major Nelson blog, Microsoft is now selling download codes for Forza and Halo in-game content, as well as for full games like State of Decay and Max: Curse of Brotherhood.

While Microsoft has been selling cards with codes that can be redeemed for Xbox Live currency at retail for years, this is the first time that individual Xbox games have been distributed in this fashion.


Related Jobs

Activision Publishing
Activision Publishing — Santa Monica, California, United States
[04.18.15]

Associate Producer-Call of Duty
Limbic
Limbic — San Francisco, California, United States
[04.18.15]

Senior Game Designer
2K
2K — Novato, California, United States
[04.17.15]

Recruiting Coordinator – Temp
Hangar 13
Hangar 13 — Novato, California, United States
[04.17.15]

Senior Technical Artist (Dynamics)









Loading Comments

loader image