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Humble Frozenbyte Bundle Reaches Over $576K, 112K Purchases
Humble Frozenbyte Bundle Reaches Over $576K, 112K Purchases
April 15, 2011 | By Eric Caoili

April 15, 2011 | By Eric Caoili
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More: Console/PC, Business/Marketing



Just three days after the charity campaign launched, the latest Humble Indie Bundle, filled with Frozenbyte titles, has already sold more than 112,000 packages and generated over $576,000.

Organizers for the Humble Indie Bundle promotions teamed up with Helsinki-based developer Frozenbyte to sell three of the company's commercially released games (Trine, Shadowgrounds, and Shadowgrounds: Survivor) and two prototypes (Splot and Jack Claw), which would normally retail for around $50.

As with previous Humble Indie Bundle campaigns, gamers are invited to pay what they want for the package, and how to split that amount among Frozenbyte, the bundle's organizers, and charity partners Electronic Frontier Foundation and Child's Play.

So far, 112,149 bundles have been sold for a combined $576,000 -- an average of $5.14 spent per bundle. Though they can pay as little as a penny, generous contributors like Minecraft creator Markus Persson and Garry's Mod creator Garry Newman spent $2,000 each on the packages.

The last Humble Indie Bundle, which sold titles from developers including Jonathan Blow and Amanita Design, raised over $1.3 million last December. The Frozenbyte bundle will be on sale for 11 more days.


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