Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
September 3, 2014
arrowPress Releases
September 3, 2014
PR Newswire
View All





If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Report: Talks Suggest $1.2B Valuation For  Angry Birds ' Rovio
Report: Talks Suggest $1.2B Valuation For Angry Birds' Rovio
August 12, 2011 | By Mike Rose




Angry Birds developer Rovio is looking to acquire funding that would give the company a value of around $1.2 billion, according to media reports.

A couple of unnamed sources "with knowledge of the discussions" told financial news website Bloomberg that the Finland-based behemoth is in talks to take a strategic investment from an as-of-yet unnamed company in the entertainment business.

According to the sources, Rovio has already rejected similar offers from other "large institutional investors," but is now looking to fund its current expansion plans.

Analyst Michael Pachter at Wedbush Securities suggested that the most likely investors are Electronic Arts, Zynga, News Corp or Walt Disney.

"I can see how Disney would take Angry Birds and turn them into a theme-park ride and a movie," he explained. "Zynga could take Angry Birds and make it into FarmVille."

Last month, Rovio said that it is "betting everything" on the ultra-popular Angry Birds brand, noting that it would like to be "the first entertainment brand with a billion fans."

The company also suggested that the game will see more than 100 million downloads in China, thanks to a new partnership with Chinese mobile ad network Madhouse.


Related Jobs

Sony DADC
Sony DADC — Culver City, California, United States
[09.02.14]

Software Engineer – App and Game Development
Cloud Imperium Games
Cloud Imperium Games — Santa Monica, California, United States
[09.02.14]

Gameplay Programmer
Big Fish Games
Big Fish Games — Seattle, Washington, United States
[09.02.14]

Engineering Manager- Studios
Cloud Imperium Games
Cloud Imperium Games — Santa Monica, California, United States
[09.02.14]

3D Artist










Comments


Guyal Sfere
profile image
I can see Zynga investing in a Rovio, of course, but what if anything is "Zynga could take Angry Birds and make it into FarmVille." supposed to mean? If he's talking about gameplay, Last I checked they hadn't made WordsWithFriendsVille or MazefingerVille and they probably wouldn't want to try. if he's talking about audience and download size, isn't AB already that big?

Guyal Sfere
profile image
I'd play Angry Farms


none
 
Comment: