Gamasutra: The Art & Business of Making Gamesspacer
arrowPress Releases






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


EA's Battlefield 3 Ships 10M Units In First Week
EA's Battlefield 3 Ships 10M Units In First Week
October 27, 2011 | By Tom Curtis, Frank Cifaldi

October 27, 2011 | By Tom Curtis, Frank Cifaldi
Comments
    4 comments
More: Console/PC, Business/Marketing



In a Gamasutra-attended conference call, EA CEO John Riccitiello announced that the company's major first person shooter Battlefield 3 has shipped more than 10 million units since its launch earlier this week.

He also added that EA has already begun receiving reorders for the game to help replenish stock.

It's too early to get consumer sale numbers, "but sell through is strong," said Riccitiello.

DICE-developed Battlefield 3 launched October 25 across the PC, Xbox 360, and PlayStation 3.

For comparison, EA's previous Battlefield title, Battlefield: Bad Company 2, released in March 2011 and has shipped 11 million copies to date.

"This is the biggest one-day shipment the company has ever done," added company COO Peter Moore, explaining that it was roughly double last year's Medal of Honor.

Earlier this week, analysts predicted that Activision's Modern Warfare 3 will sell twice as much as this latest Battlefield title.


Related Jobs

Spaces Inc.
Spaces Inc. — Los Angeles, California, United States
[04.29.17]

VR Senior Game Designer
Spaces Inc.
Spaces Inc. — Los Angeles, California, United States
[04.29.17]

VR Lead Programmer
Impulse Gear, Inc.
Impulse Gear, Inc. — San Francisco, California, United States
[04.29.17]

Senior Narrative Writer
Mindshow, Inc.
Mindshow, Inc. — Los Angeles, California, United States
[04.29.17]

Lead Engineer (Unity / Virtual Reality)









Loading Comments

loader image