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Press Releases
  Porsche and Turn 10 Studios Launch the Porsche Expansion Pack for Forza Motorsport 4
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05/22/2012
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

LONDON – 22 May, 2012 – Porsche Cars North America, Inc. (PCNA) and Microsoft Studios’ Turn 10 Studios today announced the availability of the Porsche Expansion Pack for Forza Motorsport 4, giving players the chance to get behind the wheel of 30 Porsche vehicles.

Forza Motorsport 4 is the highest-rated racing game of this generation, available exclusively for Xbox 360. The Porsche Expansion Pack will be offered for download through Xbox LIVE for those who own the Forza Motorsport 4 game for 1600 Microsoft Points.

“This is an excellent opportunity for Porsche to offer a virtual experience with our sports cars in a very fitting environment – on race tracks around the world,” said Andre Oosthuizen, vice president of marketing for Porsche Cars North America. “In many ways, best-selling gaming titles like Forza Motorsport 4 generate enthusiasm for products that often translate into a lifelong connection to the brand.”

“Turn 10 has been pleased and privileged to work with the fans of Forza within the Porsche organisation,” said Mike Humphreys, director of business development at Turn 10 Studios. “We’re gratified about their enthusiasm for partnering with us to deliver their storied marque to the many fans of racing games.”

“The emotion and realism of Forza 4 creates so much of that same challenge and buzz I get out of putting a sportscar on the edge during my day job,” said Patrick Long, Porsche Motorsport factory driver. “It’s also an excellent way to learn the same tracks that we race in the American Le Mans Series (ALMS) and around the world. In addition, it is really cool to share the experience with our fans while at the same time driving one of my dream combinations of my favourite Porsche models on my favourite racetracks around the world.”

In addition to Porsche street cars, several notable Porsche Motorsport customer racecars are also offered as part of the Porsche Expansion Pack, as well as cars which compete in the American Le Mans Series (ALMS) GT and GTC classes. 

More information is available online at http://www.forzamotorsport.net

Follow the franchise on Facebook and twitter:

Facebook: https://www.facebook.com/forzamotorsport

Twitter (#Forza4) http://twitter.com/turn10studios

-ENDS   -

For press only (please do not publish the URL): Assets for the Porsche Expansion pack can be found here: http://microsoft.gamespress.com/pics.asp?i=2080

For specialist media enquiries, please contact:

Dominic Carey / 01189 095334 / docare@microsoft.com"> v-docare@microsoft.com

For consumer media enquiries, please contact:

Baz Singh / 020 3047 4024 / Baz_Singh@jcpr.com       

You can follow us on Twitter @tweetbox360.

About Xbox 360

Xbox 360 is a premier home entertainment and video game system. With the addition of Kinect, Xbox 360 will forever transform social gaming and entertainment with a whole new way to play — no controller required. Xbox 360 is also home to the best and broadest games as well as the largest on demand library of music, standard and high definition movies, TV shows and digital games, all in one place. The entertainment centre of the living room, Xbox 360 blends unbeatable content with a network of nearly 40 million Xbox LIVE members to create a limitless entertainment experience that can be shared at home or across the globe. More information about Xbox 360 can be found online at http://www.xbox.com/en-GB/.

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About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.