[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
5 February 2013 - Hampshire, UK/... Deep
Silver today announced they have achieved a major milestone in
worldwide sales for the zombie action game Dead Island. Since its
release in September of 2011, Dead Island has sold-through over
five million copies worldwide and still maintains an exceptional
strong sales rate in all channels. This achievement includes sales
from both retail and digital versions.
“While others focus on ever-increasing development budgets
and driving brand messages via ballooning marketing expenditures,
Deep Silver stands for hitting the zeitgeist, innovation and fresh
gameplay. Dead Island has an incredibly active and enthusiastic
community, and we are thrilled to welcome the five millionth player
to the world of Banoi. This once again proves that venturing into
new waters in terms of games publishing does matter for success and
that even at the end of a console cycle new IPs can be created and
nurtured into lasting franchises,” says Klemens Kundratitz,
CEO of Koch Media.
“We’re very proud to have achieved five million
units sold worldwide! We see this sustained excellent performance
as a particularly good omen for the projected sales of Dead Island
Riptide, our upcoming next installment, that will be released later
this year,” adds Menno van der Bil, International Commercial
Director, Koch Media. “The continued success of Dead Island
has proven that we’re on the right track with our overall IP
strategy for Deep Silver. Further new IPs with an innovative angle
and maybe even surprising touch can be expected from Deep
Silver.”
Dead Island Riptide is the next installment in the Dead Island
franchise. Its story is a continuation of the incidents taking
place in the original game and adding many new features to the
co-op focused gameplay.
About Dead Island Riptide:
With invigorating new elements infused into a proven mix, Dead
Island Riptide will reanimate the zombie terror in the original
game. A monsoon has hit the once beautiful archipelago and heavy
rainstorms have laid waste to large areas of the islands. The city
of Henderson and jungle areas on the island of Palanai were flooded
leaving boats as the only remaining way of transportation. Dynamic
weather conditions will force the team members to adapt to changing
visibility conditions.
A fifth character will join the team, with an all-new and unique
skillset. The combined skills of the group will be sorely needed,
since terrible, new and unknown zombie mutations have emerged all
over the island.
In a new hub defense missions the co-op teamplay skills of the
survivors will be tested to the limit – they need to
strategically place traps, fences and turrets to fend off oncoming
Zombie onslaughts and to protect the humans in these
sanctuaries.
New communication features in coop mode also allow players to
enjoy an even more intense and strategic teamplay experience.
Dead Island Riptide will be released on April 23, 2013 in the
USA and Canada and on April 26, 2013 in European countries.
For more information, visit one of the following official Dead
Island sites:
Official Website:
www.deadisland.com
Facebook:
www.facebook.com/deadislandgame
Youtube:
www.youtube.com/deadislandgame
Twitter: twitter.com/deadislandgame
UK & Ireland press contact for Dead Island:
Stu Taylor
Dead Good Media
hello@deadgoodmedia.com
+44 (0)7780 600 728
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About Deep Silver
Deep Silver develops and distributes interactive games for all
platforms. The Deep Silver label means to captivate all gamers who
have a passion for thrilling gameplay in exciting game worlds. Deep
Silver works with its partners to achieve a maximum of success
while maintaining the highest possible quality, always focusing on
what the customer desires.
Deep Silver has published more than 200 games since 2003,
including own brands like the critically acclaimed zombie action
franchise Dead Island, action role-playing games from the Sacred
world, successful adventures such as the Secret Files series and
the role-playing realms of Risen. Deep Silver has announced
upcoming highlights such as Sacred 3 and Dead Island Riptide. For
more information please visit
www.deepsilver.com
Koch Media is a leading producer and distributor of digital
entertainment products (software, games and films). The company's
own publishing activities, marketing and distribution extend
throughout Europe and the USA. The Koch Media group has more than
18 years of experience in the digital media distribution business,
and has risen to become the number one distributor in Europe. It
has also formed strategic alliances with numerous games and
software publishers: Capcom, Kaspersky Labs, Paradox Entertainment,
Sega, Square Enix, Tecmo-Koei, THQ, and System 3 etc. in various
European countries. With Headquarters in Planegg near
Munich/Germany, Koch Media owns branches in Germany, England,
France, Austria, Switzerland, Italy, Spain, the Nordic regions,
Benelux and the USA.
www.kochmedia.com
About Techland
Techland is a leading Polish developer, publisher and
distributor of PC and console games since 1991. Its proprietary
Chrome Engine 5 technology is among the world's most advanced game
engines, with full X360, PC and PlayStation®3 system
compatibility. With a staff of nearly 200 specialists in two
development offices in Wroclaw and Warsaw, Techland is committed to
delivering top-quality titles for worldwide markets. Currently the
company is working on several high-profile titles for consoles and
PCs.
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All product titles, publisher names, trademarks, artwork
and associated imagery are trademarks, registered trademarks and/or
copyright material of the respective owners. All rights reserved.
© Deep Silver, a division of Koch Media GmbH, Austria
Copyright 2011 and Published by Deep Silver, a division of Koch
Media
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